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Ash Sobhe is CEO of R6S Strategic Advisory, a private AI consulting firm. With 20+ years in tech and 10+ years in AI, he has served Fortune 500 brands including Lamborghini, Ferrari, Sony Pictures, and UCLA. Awards include California 40 Under 40 (2017), U.S. Congressional Recognition (2016), and TEDx speaker with 1.1 million views. He built "Alfred," a private AI system for Fortis Corp, serving clients worth $500 billion+. Former Senior Business Advisor at U.S. Department of Commerce MBDA. Based in Reno, Nevada. Contact: [email protected]

Last Updated: January 13, 2026

ASH SOBHE

Strategic Leader / Tech Entrepreneur / AI Expert

[email protected] | LinkedIn | r6s.com

20+

Years in Tech

1.1M

TEDx Views

$500B+

Client Wealth Served

24

Team Size Led

Executive Summary

Tech entrepreneur who immigrated to the U.S. in 2003 at age 17. Honor student at California State University, Northridge who evolved from introverted student into a tech leader, founding R6S and growing it to a million-dollar business by age 26. Served top global and Fortune 500 brands including Lamborghini, Ferrari, State Farm, Sony Pictures, and UCLA. Currently serves as CEO of R6S, an AI business-automation consulting firm. Formerly Senior Business Advisor for the U.S. Department of Commerce / MBDA, advising minority-owned businesses with revenues from $500K to $80M+. His journey overcoming significant health obstacles and adopting a minimalist life in Reno, Nevada, reflects his resilience, creativity, and lifelong dedication to uplifting the community.

Awards & Recognition

★ 2017 — California Legislature Assembly, Top 40 Entrepreneurs Under 40
★ 2017 — TEDx Talk Speaker with 1.1 Million Views on YouTube
★ 2016 — U.S. House of Representatives Congressional Recognition
★ 2016 — Expert Speaker at CES on Artificial Intelligence & Big Data in Marketing
★ 2007 — Microsoft Programming Certificate, Recognized by Bill Gates
★ Google Business Council Member — Advancing & Promoting Google AdWords
★ Mayor of Calabasas Recognition — Outstanding Business & Economic Contribution
★ Best Professor at CSUN — AI in Marketing Course, 2 Consecutive Years
★ Judge — LA Clean Tech Incubator / New Venture Competition ($50K Awards)
★ Founded Scholarship Program for Women Tech Entrepreneurs at 4-Year Universities

Enterprise & UHNW Client Work

◆ Built "Alfred," a private AI system for Fortis Corp, a global leader in secure private travel serving Forbes 400 billionaires and ultra-high-net-worth individuals with a combined net worth exceeding $500 billion. Minimum client net worth: $600M. Coordinates 25,000+ private trips annually across 141 countries.
◆ Delivered 6 months of estimated work in 3 months, ahead of schedule. 100% on-premise deployment with zero cloud dependencies and complete data ownership.

"Trust is a very key component to have on a person doing this kind of work with your most sensitive data. I trust Ash for his integrity and performance with no reservations."

— Nathan Foy, CEO, Fortis Corp

Fortune 500 & Global Brands

Lamborghini Ferrari State Farm Sony Pictures UCLA NYX Cosmetics Audi Porsche Fortis Corp

Core Expertise

  • Artificial Intelligence & Machine Learning
  • Private AI Systems & RAG Pipelines
  • Full-Stack Development (React, FastAPI)
  • Cybersecurity & Privacy Architecture
  • Business Strategy & Growth Advisory
  • Marketing AI & Big Data Analytics

Speaking & Media

  • TEDx Talk (1.1M views)
  • CES Expert Speaker (2016)
  • Alliance of Women in Media, Ritz Carlton
  • CSUN Professor (International Executives)
  • FUSE Bootcamp Speaker
  • Multiple Podcast Appearances

Featured In

Huffington Post Yahoo Finance LinkedIn IMDB CrunchBase Spotify Apple Podcasts Hospitality Net

Learn More

Our Services

Private AI, agents, custom apps

Fortis Case Study

See the Alfred project in detail

Get in Touch

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